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April 1, 2026
Electronics and software brands front-loaded their 2025 ad budgets, then hit the brakes in H2
US electronics and software brands grew total media ad spending 22.2% in H1 2025, then slowed sharply to just 3.2% growth in H2, according to a January report from MediaRadar. Read more...
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Chart of the Day Newsletter
Invaluable intelligence, short and sweet. Delivers one insightful chart each day to help you better understand trends across, marketing, media, advertising, commerce, technology, finance, and more. Also includes ways you can use these charts in presentations. Get your daily dose of data!

By clicking "Sign Up", you agree to receive emails from EMARKETER (e.g. FYIs, partner content, webinars, and other offers) and accept our Terms of Service and Privacy Policy. You can opt-out at any time.

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You can read recent articles from EMARKETER here.
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