Higher fuel, freight, and inflation threaten margins as shoppers grow more price conscious.
A new 8% package fee risks compounding volume declines as Amazon reevaluates its shipping mix.
51% of UK/US content and creative professionals say they're using AI to accelerate creation, tagging, or organization, it's the top method for improving content production, ahead of cross-team collaboration (41%) and performance measurement (38%), according to a November 2025 survey from Canto and Ascend2.
Meta's new genAI tools speed production and improve performance, but consumer trust still challenges payoff.
Cuts at Meta, Epic, and Sony recast immersive bets around monetizable user-generated content and cross-platform assets.
A verdict that their feed designs are addictive could yield warnings to users, tighter ad rules, and legal reforms.
73% of consumers shun brands near misinformation—yet media dollars still flow there unchecked.
New Snapchat ad formats and strong engagement aim to sway marketers despite a modest ad revenue share.
Meta and YouTube were ruled negligent in addiction case as the jury claimed the platforms failed to warn youth—raising legal and reputational risks for advertisers.
New shopping formats and Shopify integration aim to turn trusted recommendations into measurable sales.
After mass layoffs, AWS rolls out AI agents to answer tech queries and sync partners, tying automation directly to revenue efficiency.
A 10,000-plus returns network raises the bar as online returns climb.
The jury is still out on whether customers will care.
Claude’s new pilot now clicks and types in apps, yet audit gaps mean brands must govern use tightly.
Three-minute, structured tracks make AI music viable for ads—if brands avoid sameness.
75% use genAI, yet tangled workflows and data silos still stall real decisions.
FedEx SameDay Local helps brands match rapid delivery while protecting margin and loyalty.